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A flyer is a form of paper advertisement intended for wide distribution and typically posted or distributed in a public place, handed out to individuals or sent through the mail.
Flyer with a creative Concept
Flyers are handed out on the street (a practice known as “flyering” or “leafleting”), distributed door-to-door through the mail, posted on bulletin boards, put under windshield wipers of cars, given away at events or on the street, or affixed to telephone poles, walls, or other surfaces. Bulletin boards are found on college campuses, in cafés, community meeting houses, laundromats and small markets. Cheap to produce, contemporary flyers are frequently produced in 300 g/m2 glossy card, whereas a leaflet might be produced on a 130 g/m2–170 g/m2 weight paper and can be a very effective form of direct marketing.
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Promote a goods-selling businesses such as a used car lot discount store or a service business such as a restaurant or massage parlour. Persuade people about a social, religious, or political message, as in evangelism or political campaign activities on behalf of a political party or candidate during an election. Flyers have been used in armed conflict: for example, airborne leaflet propaganda has been a tactic of psychological warfare. Recruit members for organizations or companies.