Author - Mohsin Raza

Improve Your Brand Identity by Redesigning Your Logo

1 When is the right time?1.1 Set the target audience1.2 Staff brainstorming1.3 Keep the relevant bits1.4 Pursue simple solutions1.5 Mind the tagline1.6 Market placement1.6.1 ConclusionOur experience and elementary logic teach us that the logo is the guard of every brand. When a logo contains the essential elements of a business, and emits its core message to the target audience, that company is likely to [...]


What is the first thing you do when you want to find professionals?What is the first thing you do when you hear about some business?What do you do if you see someone’s social media account and you want to find more about them?Nowadays, with the increased access to technology and information, building the online presence [...]

6 Benefits of Using Brochures 2019

In a technology-driven world, more companies are using brochures. Why? Brochures send the subtle message that your business is professional, reliable, and committed to quality. If you’re considering using brochures in your marketing plan, take notice of the following benefits as well.1. Brochures Are Easy to DistributeYou can strategically place brochures in a wide variety of [...]

Why is brochure designing needed in the business field?

With the presence of the digital world all around us, is it still important to have a well-designed brochure? The answer is yes. Along with your website, social networking, advertising and marketing efforts, a company brochure is an integral part of your branding process.It’s a vital piece of literature about your products and services that a potential customer can take with [...]

Why Brochures Are Important for Marketing?

A marketing brochure is a printed piece of marketing collateral that often includes a trifold layout with page inserts or a booklet format. Brochures are one of several print options companies can use as part of business or product promotion. This tool is especially important and useful for small businessesVersatilityMarketing brochures are among the most versatile tools you can [...]